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Great storytelling is essential to social media marketing. Our omnichannel approach offers a fully integrated campaign strategy that continues your story throughout every touch point in the consumer sales journey. Marketing.com supports authentic social campaigns and ads that hone in on what is important to your target market. Paid social media ads across several platforms are an important part of a comprehensive digital marketing strategy. A resounding 76% of US shoppers say they have purchased a product they saw in a brand’s social media posts. It’s time to get your paid ads running on platforms like Facebook, Instagram, LinkedIn, and more.
Our years of experience creating paid social campaigns on Facebook, Instagram, LinkedIn, Twitter, TikTok, and other platforms means your brand’s paid social media ads are in the hands of experts. Along with the built-in analytical tools that social media platforms provide to measure clicks, reach, engagement, and ROI, Marketing.com can help you extend your brand’s reach, improve targeting, and drive more sales for your business through well-thought-out and expertly implemented paid social ad campaigns.
While organic social media posts help direct traffic to your site, build your followers, promote your brand, and increase your exposure, it is vital for your comprehensive social media strategy to include paid ads on platforms such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok. Our skilled content creators and ad designers create paid social media ads that engage your target audience.
Marketing.com can help boost your social media marketing efforts by orchestrating paid social media ad campaigns that reflect your brand and campaign messaging, while increasing your brand’s reach by getting your messages to the audiences you want to reach. Paid social media ads provide you with the ability to dial in your target audience based on their interests, purchasing practices, online behaviors, and other important interactions in your audience's customer journey as well as more traditional demographics.
Our marketing team works with you to plan paid social media campaigns on the platforms that work best for your brand. The Marketing.com team is highly experienced in ad creation for Facebook as well as Instagram, LinkedIn, Pinterest, Twitter, and TikTok. We make recommendations based on what works best for your industry and target audience. We develop the creative for your ads based on your brand guidelines and what we know works best on each platform. No matter what platform your audience is using, our team has you covered. In addition to custom-fitting your paid social media ads, helping to boost traffic and engagement, your social media strategy will benefit from retargeting your audience at a frequency you can control.
Marketing.com optimizes your paid social media ad strategy to ensure that you get the most out of your budget. We run several ads on each platform to test for the best results. With expertise in both cost-per-click (CPC) and cost-per-thousand (CPM) advertising on all social media platforms, we craft campaigns using the best method and rates for your business, analyzing the results of your ads to determine which method works the best for your brand. After running a few ad cycles, our team works with you to refine your targeting for enhanced results and increased ROI.