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Marketing.com’s programmatic display pros expertly design and build creative, innovative solutions that automate and maximize your ad targeting efforts to reach larger audiences. Programmatic display ads take the guesswork out of advertising by allowing you to reach precise audiences across multiple touchpoints with strategic messaging geared to convert. Marketing.com can help target customers at touchpoints on their customer journey by leveraging data to make better ad buys through automated real-time bids, to drive down your CPMs, or cost per thousand impressions rate. We can help you drive social retargeting campaigns as well, with display ads that connect with your customers at all touchpoints on their customer journey.
Our display ads help you learn more about your audiences, collecting information that helps you communicate your message most effectively to drive campaign performance. We support HTML5 and third-party tags from all major ad servers. Our display ads are crafted to target your audience with precision, delivering optimal viewing experiences for your most relevant audience, with proprietary audience discovery tools, the ability to onboard first-party data, third-party targeting, B2B targeting, and so much more. Marketing.com can power your entire sales funnel, delivering an outstanding experience through your customer's journey from awareness to conversion, with display ads that raise awareness and fire up intent. Marketing.com conveys cohesive stories across all channels to make your display ads the most memorable, impactful, and engaging!
Our approach places your ads in front of the eyes of the people most likely to engage. We utilize programmatic displays to streamline the process to give you the ability to better optimize your ads.Throughout the campaign, we manage your programmatic marketing efforts, maximize your ad performance, and help you achieve measurable ROI.
Marketing.com can help you plan and build programmatic display ad campaigns that leverage first- and third-party data sources to target large audiences automatically and precisely across multiple devices and platforms. Using data based on what audience segment you want to target; we ensure your programmatic display campaigns hit home with your audience at specific times and frequencies. Our creative team engages your audience with content that directs your customer to shop, purchase, fill out lead forms, watch videos, write reviews, or answer other calls to action on your customer’s journey. Marketing.com can also help you drive social retargeting campaigns. With promotions that are tailored to your customer base, we help you build brand loyalty with a returning customer base. In addition to third-party audiences, the keywords clients use in search can also be used across campaigns to target users via display further down the funnel where typically display has been more of a top of funnel activity.
Marketing.com designs display ads in various formats that allow you to easily target your customers on any device. Our programmatic display team sets creative rotations and formulates customized plans for your business’s targeting, with parameters that determine which consumers will view your ads at what time.
Using first-party data, such as website visits, products or services viewed and purchasing behavior, along with second-party data, which is another company’s first-party data (maybe a supplier’s), as well as third-party data that are data sets based on any number of demographics, including age, gender, and geographic locations, Marketing.com’s programmatic display data analyses provide critical insights that impact every element of your multi-level marketing efforts in your audience’s online purchasing journey. You can depend on Marketing.com’s data-backed analyses to inform your decision-making, rather than depending solely on publishing reports to decide on how to successfully reach your target audience.
While programmatic display advertising has been around for several years, trends toward increased online shopping on more mobile devices make this form of advertising an essential tool that reaches your audience wherever they are on the web. At Marketing.com, our programmatic display ad campaigns boost your brand’s reach and bolster your budget by: